OUR BRAND

Leisure and work-casual wear

Thoughtfully designed. Independently minded. Tees for everyone.

Mindset Avenue tees are the perfect leisure and work casual t-shirts designed for you to live boldly and defy limits, ad infinitum.

Fits your Life

Versatile

Made of 100% cotton and super soft tri-blend fabric, our ultra-comfortable and high-quality t-shirts are perfect for your life at work, home, and play.

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Fits your style

Expressive

Our vivid t-shirt designs, printed on demand with eco-friendly ink, celebrate self-determination and the independent, adventurous spirit in all of us.

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Fits your mindset

Universal

With unisex V-neck and crewneck tees, our curated collections are for everyone who embraces a defy-limits mentality and a growth mindset.

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Our Favorites

Must haves for every wardrobe

INTRODUCING

The Bird & Anchor

Your lifestyle brand emblem. Classic design. Modern icon.

  • The Mindset Avenue Bird & Anchor Crest™ celebrates people and their individual paths.

  • Emblazon your wardrobe with a classic crest featuring a bird that represents freedom and infinite possibilities, while an anchor signifies new adventures and overcoming adversity.

  • A shield adorned with a crown and laurels signifies boldness, strength, power, and achievement.

OUR MINDSET

It is bigger than a t-shirt

Mindset Avenue embodies individuality and freedom.

We are the brand to ignite your mind and remind you to think boldly and dream bigger in every aspect of your life.

Learn more about why we started.

About Us